Sarah McCartney started making fragrances in 2010 after 14 years writing about them; she created the real versions of aromas she'd imagined for a novel, and decided to launch them without having the slightest clue how difficult it is to set up an indie perfumery.
Now she runs 4160Tuesdays from a small studio in West London, sells through a handful of specialist shops worldwide, runs regular perfume making workshops, and loves to encourage people to try it for themselves.
As well as making rather a lot of perfumes for her own brand, she creates fragrances for other indies, including Reek Perfumes, Vaunt, and Zoologist, and collaborations with Google, The Glenlivet, Hendrick's and Tinder.
She hears perfume as musical notes, probably as a result of playing in many bands a long time ago.
2019 marks the second year of Sarah McCartney's participation as a judge in The Art and Olfaction Awards. She will serve as a finals judge, in the independent and artisan categories.